Pay-Per-Click (PPC) Advertising

1. Immediate Awareness & Competitive Edge

• Get instant placement for searches like “plumbing services near me” or “home cleaning service [city].”
• Ensure your business doesn’t get lost in organic search results.

2. Precision Targeting for High-Value Customers

• Target homeowners, businesses, and decision-makers actively searching for your services.
• Reach customers ready to book services immediately, such as plumbing, cleaning, or moving.

3. Increase Bookings & Sales Immediately

• Drive more phone calls, quote requests, and service bookings.
• Scale your business by reaching the right customers at the right time in the right location.

• Urgent Service NeedsCapture customers searching for immediate help, like “emergency plumbing repair” or “same-day junk removal.”
• Seasonal or Peak Demand CampaignsTarget customers during peak seasons for services like moving, cleaning, or home repairs.
• B2B Lead GenerationReach businesses in need of services like facility maintenance, office cleaning, or equipment rental.

While the average Google Ads conversion rate is 5-10%, we consistently achieve 20-30%+ for our clients.

• Ad Group SegmentationTargeted ad groups ensure maximum relevance and engagement.
• Huge Negative Keyword ListsEliminates wasted ad spend on irrelevant searches.
• High-Performing Ad Copy & CreativeYears of expertise = high-converting ad messaging.
• Manual Optimization (Not Auto-Optimize by Google!)We adjust bids & placements weekly for the highest ROI.
• Full Ad Extensions for More Visibility
  • Call Extensions (Click-to-call directly from the ad)
  • Site Link Extensions (Highlight key services)
  • Location Extensions (Boost local search visibility)
• Local Map TriggeringAppear in Google’s Local Map section for increased exposure.
• Dedicated Landing Pages for Every AdConverts more clicks into booked jobs.

• Google Search Ads (PPC Advertising)
  • Best for: Immediate service-based leads (plumbing, home repairs, cleaning).
  • Why? The only guaranteed way to appear at the top of Google search results.
• Google Local Ads
  • Best for: Local service businesses with a defined geographic region.
  • Why? Appears under the map in Google search results, capturing high-intent leads.
• Google Remarketing (Display Ads)
  • Best for: Longer sales cycles (home renovations, large equipment rentals).
  • Why? Re-engages past visitors, keeping your brand top-of-mind.
• Facebook & LinkedIn Ads
  • Best for: Generating leads from homeowners, contractors, and decision-makers.
  • Why? Social ads allow precise targeting based on job title, industry, and location.
• Facebook & LinkedIn Remarketing
  • Best for: Long-term engagement (bulk deliveries, construction services, B2B contracts).
  • Why? Keeps your business top-of-mind after site visits.
• Bing/Yahoo Search Ads
  • Best for: Service-based businesses looking for cheaper ad clicks than Google.
  • Why? Often lower cost per click with high conversion rates.